Congratulations Light & Wonder on the Successful Rebrand
Scientific Games rebrands to Light & Wonder, a new name created to better support the company’s creativity and their leadership in the cross platform gaming industry.
Lexicon is thrilled with the new name which we developed in close collaboration with the Scientific Games leadership team including Steve Stamstad, who really led the process.
Light & Wonder was created as much to inspire the company’s employees as to represent a more memorable brand.