Should we change the name of our company? And if so, when? InsightsGuest UserJuly 7, 2022Corporate Branding, Branding Strategy
Mobility as a Service Creates Significant Branding Opportunities InsightsGuest UserMarch 17, 2022Consumer Research, Branding Strategy
Podcast | What Goes Into Creating Effective Brand Names? InsightsGuest UserJanuary 27, 2022Branding Strategy, Lexicon in the News
Lexicon Has Named the World's Most Popular App InsightsErica DurwoodJune 16, 2021Client Success, Consumer Branding, Branding Strategy
Congratulations Walmart on the Launch of Walmart+ NewsSocial Media @LexiconSeptember 16, 2020Branding Strategy, Lexicon in the News
Abbott's NAVICA™ — Taking COVID-19 Testing to a New Level NewsSocial Media @LexiconAugust 31, 2020Branding Strategy, Lexicon in the News, Innovation
Revolutionary NAVICA™ app helps people navigate COVID-19 NewsSocial Media @LexiconAugust 27, 2020Branding Strategy, Lexicon in the News
Congratulations Magnite on the Successful Rebrand and Merger NewsSocial Media @LexiconJuly 1, 2020Branding Strategy, Corporate Branding
Creating Brand Names for Lyft InsightsGuest UserJune 17, 2020Branding Strategy, Consumer Branding, Food & Beverage
Lexicon Congratulates Facebook on Novi, a Digital Wallet NewsSocial Media @LexiconMay 26, 2020Branding Strategy, Financial
What White Claw® Can Teach Us About Brand Names That Win InsightsSocial Media @LexiconMay 20, 2020Branding Strategy, Consumer Branding, Food & Beverage
Lucid Air: The Next Competitor to Tesla is Soon to Launch NewsSocial Media @LexiconMay 8, 2020Branding Strategy, Startup
Lexicon Congratulates Vercel on their Rebrand from Zeit and Securing $21M in Series A Funding NewsSocial Media @LexiconApril 22, 2020Branding Strategy, Startup
The Growing Challenge of Landing an Original Brand Name NewsSocial Media @LexiconMarch 11, 2020Branding Strategy, Trademark
The Myths That Stop Companies From Creating Remarkable Brand Names InsightsSocial Media @LexiconFebruary 18, 2020Branding Strategy, CMO, Linguistics
Why Compound Names Win in Today’s Marketplace InsightsSocial Media @LexiconFebruary 11, 2020Branding Strategy, CMO, Linguistics
Lexicon Developed the Rethink Outside Campaign for the Blue Sky Funders Forum. Partners of Rethink Outside include REI, Sierra Club, Outdoor Foundation, and Pisces Foundation. NewsSocial Media @LexiconJanuary 13, 2020Client Success, Innovation, Branding Strategy
